Apple Store’s Magic CX Formula

The Apple Store customer experience helps drive jaw-dropping in-store sales of nearly $5,000 per square foot. But there’s no reason Apple should have all the fun (or all the revenue). You can emulate Apple’s success in retailing by using the same principles of great customer service and customer experience. View the video created from this article by Micah Solomon, a global customer experience consultant and keynote speaker. Video footage and credit to WIRED. Music by

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